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Property Case Studies

* A sample of sales

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1 Delhi Place, CASHMERE Sold for $1,165,000 under the hammer 200 buyer groups came through the property 15 bidders were at the auction The purchaser was from Dublin, Ireland and first saw the property in the Property Press. This lovely Irish couple bought this home as a rental property! First bid was $600,000. The marketing campaign started out as a tender but was changed to an auction on my recomendation to the trustees after the first 2 weeks of marketing.

 

14 Chateau Drive, ILAM · Sold for $921,000 · The method of sale was by Auction · The campaign ran for 6 ½ weeks · 59 buyer groups came through this property · There were 3 bidders at the Auction · The price feedback indicated the price to be in the late $800,000 to low $900,000 · The purchaser was from Christchurch and first saw the property in the Property Press

4 Farmer Street, GORE BAY Sold for $509,000 under the hammer 4 week auction campaign Purchaser first saw property in The Press Marketing included The Press, The Realtor, Sunday Star Times, Open2View  5 Bidders

4 Gazelle Lane, Redcliffs sold prior to auction for $1,250,000, this property had been marketed by another company unsuccesfully for over 2 years. if thats not a case for the importance of strong marketing I don't know what is! additionally I sold this property in Feb 2009 which was a market that had shifted downwards in value by about 20% from the 2 years prior.

77 Cashmere Road, CASHMERE · Sold for $532,000 via a 3 1/2 week auction · campaign · 100 buyer groups came through the property · 11 bidders were at the auction · Market feedback indicated the price to be between $450,000 and $475,000 · The purchaser was from Somerfield, Christchurch and first saw the property in the Press · Marketing included the Property Press, internet, Press, Canterbury Digest (Vendor's own publication)

91 Glenstrae Road, Redcliffs sold for $945,000 under mortagee sale conditions, there were 12 active bidders in the room and property was not complete with at least $350,000 to be spent to finish the house. The property was brought by a couple from Rakaia who were dairy farmers and have bought the home as a weekender ( at this stage at least anyway). They are a lovely couple who really did their homework, had a great bidding strategy and bid strongly under good competition on the day. the opening bid was $450,000.

142A Innes Road, MERIVALE · Sold for $640,000 · An auction campaign and then priced at $649,500 · The campaign ran for 10 weeks · 46 buyer groups came through the property · Market feedback indicated the price to be $550,000 - early $600,000's · The purchaser was from Christchurch & first saw the property in the Property Press · Marketing that was included was Property Press, the Press, photo sign, full auction campaign, web advertising

44 St Albans Street, MERIVALE · Sold post Auction for $626,000 · The campaign ran for 4 weeks · 20 buyer groups came through the property · Market feedback indicated the price to be around $550,000 · Marketing included advertising in the Property Press, Web advertising, Photo sign and the Press

2 Hatton Court, HAMPTON GRANGE · Sold by Auction Campaign · Campaign ran for 3.5 weeks · 22 buyers came through the property · 3 bidders at the auction · Market feedback indicated the price to be $800,000

Glenariffe, RAKAIA VALLEY · Sold under the hammer for $685,000 · 3.5 week auction campaign · 12 buyer groups came through the property · 3 bidders were at the auction · The purchaser was from Timaru and first saw the property on database flyers · Marketing included Press, internet, Property Press and database · Pre auction offer of $400,000 made

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